Subscriber Exclusive 
Are brands dragging their heels to fill permanent CMO roles?
Headhunters say interim vacancies are skyrocketing as companies debate putting money into permanent CMO positions, while some marketers think a “re-evaluation” of the top job has caused a “double whammy” of issues for candidates on the market.
By Molly Innes
Headhunters indicate there are large swathes of CMOs on the recruitment market looking to get back into permanent positions. But many are struggling to nail down these top roles.
Recruiters suggest there are a number of things at play. The economic environment means some businesses have been forced to make cuts, and while many are now hiring again it is often for interim or part-time positions leaving many wondering if businesses value the role of a permanent CMO in 2023.
