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Marketers on why making a career comeback can be a win-win
Far from regretting returning to a previous employer, many ‘boomerang employees’ are finding renewed energy and motivation in making a comeback.
In the forward-looking world of marketing it can seem that nobody ever turns back. While marketers are happy to reminisce about their greatest hits, in career terms they are always looking towards their next gig, rather than considering a return to a previous employer. But going back is an option and in career terms it can be a good move.
But what is it like to return to a company you thought you were leaving for good?
